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@Sheridan WSX 2025 по моему один секонд будет, да и то его уже тоже не покупают (
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При этом какаято еврокомиссия горнолыжная (забыл аббревиатуру) рассылает результаты постоянного роста продаж харда по +-20% в год с 2016го.
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FOR IMMEDIATE RELEASE
November 5, 2019
Third exceptional year in a row confirms positive increase for the ski industry
FESI recent study registers a significant growth of the ski market during the last winter season
According to recent findings of the annual market report conducted by the Federation of the
European Sporting Goods Industry (FESI), skis and ski equipment’s sales between the winter season
2019 and 2016 have generally increased. FESI has collected this information as part of the research
work carried out by its Winter sports task force, which gathers key brands from the ski sector*.
The data show a clear expansion of the European ski market on average compared to the previous
season with a general increase of the sales of skis, ski bindings and ski boots of around 10%. This
confirms a progressive growth of the ski market for the third year in a row, reaching almost 20%
increase of ski sales compared to 2016.
In some EU countries the sales increased more than in others, namely in Italy, Spain, and Sweden. In
Czech Republic, FESI notes a positive trend in ski sales. The UK is the only EU market where there has
been a clear decrease compared to last season, probably because of the uncertainties caused by Brexit
and the weaker pound. Outside Europe, Canada was among the countries that recorded an interesting
growth in ski equipment’s sales, even though for boots the difference between the two seasons was not
outstanding.
Regarding Japan, it is also important to recall that the EU-Japan Free Trade Agreement entered into
force on 1 February 2019, therefore only two months before the end of the season. With this
agreement, custom duties levied by Japan on ski boots will be gradually removed, thus expanding export
opportunities of EU ski companies.
“Next year, we expect to see a bigger growth in sales of ski boots in Japan – which is already above the
total average increase this year for Alpine ski boots”, commented René Harrer, Head of FESI Winter
sports task force.
It is also worth mentioning that the higher number of sales is not limited to men. Indeed, there has been
a meaningful increment in sales for women’s skis and ski boots in Germany, Austria, Sweden and Japan,
and for women’s skis in Norway.
“I am glad to see that the European ski market registered such an expansion. This means that
investments are paying off and that customers’ confidence is back.”, said Jérôme Pero, FESI Secretary
General. “Women played a key role in boosting skis and ski equipment’s sales in various countries,
meaning that the ski industry aims to be as inclusive as possible.”, he added.
*Existing FESI ski members are: Armada, Atomic, Black Crows, Elan, Faction Skis, Fischer, HTM (Head &
Tyrolia), K2 sports, Rossignol Group (Lange, Dynastar, Look, Kerma), Nordica, Sporten (Kästle,
Differences, Artis), Tecnica-Blizzard, Marker Dalbello Völkl and Stöckli.
About FESI:
The Federation of the European Sporting Goods Industry (FESI) is the pre-competitive platform
representing the interests of the sporting goods industry in Europe, advancing its members’ priorities and
promoting initiatives that benefit the sector, EU citizens and the society as a whole. FESI is the sole
stakeholder that provides sporting goods companies with the possibility to leverage their expertise into
one steady and coherent voice.
Contact:
Ariane Gatti, FESI Communication Officer
gatti@fesi-sport.org
+32 274 08 94
About Elan:
Elan is a dedicated ski manufacturer in the Slovenian Alps with more than 70 years of experience
building the best skis in the world for friends and families who live the skiing lifestyle and are all
about good times in the mountains. For more information, please visit:
Elan Skis
Contact*:
MJ Carroll, Elan Skis PR